Value Proposition Design - Masterclass 2016
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 31 | 128 MB
Genre: eLearning | Language: English
Develop compelling value propositions for your products & services using a worldclass business tool
This practical course is focused on the "Value Proposition Canvas" tool that helps startups and organizations design compelling products and services that customers will buy. It's must have tool if you want to save time and effort in designing your product or service. The best thing is it's visual, practical and is easy to learn. This world class tool was introduced in Alex Osterwalder's top seller book "Value Proposition Design" and is a continuation of the "Business Model Canvas". This excellent visual tool is easy and practical.
Use the value proposition canvas to come up with great value propositions
Develop deeper understanding of your customer
Map out a detailed customer profile
Design products and services based on customer needs
Extract powerful value propositions
Check your customer-product fit
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